Seminar: Saul Bass’s Artwork and Project Designs

Famous Graphic Designer


Who is Saul Bass?

Saul Bass was an American graphic designer and Academy Award-winning filmmaker, best known for his design of motion-picture title sequences, film posters, and corporate logos.


He has worked with some of the biggest names in the film industry, such as Martin Scorcese, he even created the logo for the widely known company that is AT&T in 1969 not to mention the Continental Airlines logo in 1983.



The size of the dog in this design gives it far more visual weight than anything else in the picture as well as the contrast in color and it is the first thing we see. The ball is much smaller than the dog but because of it’s dark color it has a competing visual weight and dominance.


Hidden Perspective

The chicken has a shadow which is showing two different meaning or hidden perspective at the same time.  The black or the shadow of the chicken has more in visual weight.



Project Design


This is my own design, blue and red represent two different perspective which is good and bad.  Blue color means calm and kindness, red color means anger and rude.  The panda has two different face which has different mouth, one with a smile and one without smile.  And also has different eye shapes, one is round at the blue side and one is sharper at the red side.panda-illustration-4

This is 2nd version from above design which also representing same meaning.panda-illustration-3-revised

This illustration is to show the panda has a hidden feeling or different perspective.panda-illustration-2-revised

This Illustration created by black color pencil.  A sign for telling people to be aware when in panda zone.panda-illustration-5-revised

A panda is sitting and feel angry when someone tries to provoke it.  Do not tempt by the gentle appearance it might attack you while feeling panic.

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